Award-Winning Independent UK Advertising Agency
WE MAKE
YOUR MARKETING
UNMISSABLE
A multi-award winning independent UK agency. We plan and buy across audio, OOH, connected TV, paid social and search combining the data intelligence of a network with the senior attention you only get from an independent.
YOUR COMPETITIVE
ADVANTAGE
Simplicity is an independent UK media agency, founded in London in 2019 and built from the ground up by senior media professionals with decades of hands-on experience — planning, buying and activating across every channel that moves audiences. Traditional media to full-service digital: paid social, search, programmatic, connected TV, digital audio, out-of-home and press.
We combine the data intelligence and platform access of a network with the speed, accountability and senior attention you only get from an independent. No holding group. No graduate handoffs. No inflated rate cards protecting someone else's margin. Just a team that knows the UK media landscape inside out, direct relationships at every major platform, and a track record that spans brand-building broadcast campaigns to always-on digital performance.
Over £12 million in media managed since 2019. Clients ranging from FTSE-listed utilities to global entertainment brands — and the independents who needed to punch above their weight.
We don't do average. We don't do slow. And we don't take on a brief unless we're confident we can make it unmissable.
WE LET OUR WORK
SPEAK FOR ITSELF
NETTY AWARD 2024
Five-year paid search partnership delivering 3× lead volume for the UK's leading kitchen design software — Netty Award winner 2024 and 2025.
LAUNCH WEEK
Multi-platform VR launch campaign with a Meta Quest focus — driving the Golden Joystick-nominated title into the top 10 at launch and putting it in front of the UK's most engaged VR audience.
370% BRAND UPLIFT
Full-service digital — search, social, creative and custom attribution — driving open day bookings for LMA, from independent academy to Galileo Education group.
SAVINGS ATTRIBUTED
Built a cross-domain attribution system from scratch — closing the loop between paid media spend and confirmed restaurant bookings across a closed third-party engine.
60% INSTAGRAM UPLIFT
Multi-channel digital campaign designed to reduce non-emergency 999 calls across the Thames Valley region — Social Awareness communications at scale.
44M+ GAMERS REACHED
Pan-European launch campaign across digital and OOH — reaching 44 million gamers across five markets and delivering 154 million impressions for a major global gaming franchise relaunch.
ALL
WORK
WHAT CAN
WE OFFER YOU
Full-service media and marketing across every channel that moves UK audiences — from first impression to conversion.
Reach 80% of the UK population through targeted digital audio. We place your brand across all formats in Spotify (Podcasts and Music), DAX and every major streaming platform — precision targeting that puts your message in the ears of the right listener, at the right moment.
More about Digital Audio →Place your brand in front of consumers wherever they are — high streets, transport hubs, gyms, shopping centers. Programmatic DOOH that responds to weather, time of day and audience behaviour in real time.
More about Digital OOH →Reach audiences on the biggest screen in the house. We plan and buy Connected TV inventory across ITVX, Channel 4, Sky and programmatic CTV platforms — delivering broadcast-quality impact with digital precision targeting.
More about Connected TV →Data-driven paid social across Meta, TikTok, LinkedIn and YouTube. Creative that stops the scroll, backed by audience intelligence that maximises every pound of budget. From awareness to conversion — we engineer the full funnel.
More about Social Media Ads →Capture intent at the moment of decision. Our search specialists build and manage paid campaigns that deliver measurable return — from keyword architecture to landing page optimisation, we own the full performance loop.
More about Search Marketing →Campaigns that earn column inches. From national press strategy to earned media and influencer relations — we craft stories the UK media wants to tell. Coverage that builds authority and amplifies every channel you run.
More about Press & PR →From production logistics to publicity and awards consideration, we work as an extension of your production and distribution teams—connecting stories to audiences from set to screen to spotlight.
More about Film Services →Looking to advertise in Canada? We're experts at that too. Buying in Canada
LIKE WHAT YOU SEE?
THE SHORT VERSION
- Independent and founded in London in 2019, with teams in London, Toronto and Halifax.
- £12M+ in media managed and 413+ campaigns delivered since 2019.
- Channels we plan and buy: connected TV (CTV), digital audio, paid social, search, digital out-of-home (DOOH), gaming, press and PR.
- Direct with UK media owners: Sky, ITV and Channel 4 in broadcast; JCDecaux, Bauer Media Outdoor, Global and Ocean Outdoor in out-of-home; Global, Bauer and Spotify in audio.
- Clearcast registered. UK broadcast copy clearance is handled in house, not outsourced.
- Direct or programmatic. We can buy either way, and work with you to choose the route that gets the most from your campaign.
- Senior people run the work. The team that plans your campaign is the team that buys it.
- Buying in Canada? We plan and buy Canadian media too, at simplicitymedia.ca.